I had the opportunity to stay at the Mandala Suites in Berlin, a beautiful suite hotel at the Friedrichstraße in the heart of Berlin. They offer great rates online, so whenever you visit Berlin do check out their website!
The first thing I noticed when opening the door was the declaration of human rights placed on the table in the hallway. It made me feel even better about the Mandala Suite, they actually care and communicate they care!
With what good thing is your brand associated and are you actively communicating this positive association?